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Email marketing analyst in Fort Lauderdale at SNI Technology

Date Posted: 5/8/2019

Job Snapshot

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Job Description

Duties & Responsibilities

  • Optimize copy and landing pages for maximum organic exposure and conversions while maintaining engaging plus targeted content
  • Analyze web analytics to drive insights and data-driven content optimization recommendations
  • Performing ongoing keyword expansion including identification and implementation of keyword opportunities
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Write and design pages optimized for SEO staying true to brandings standards Research and analyze the competition and competitor ads
  • Execute link building and link profile management activities including opening accounts, webmaster outreach, relationship building, etc.
  • Manage PPC and email campaigns in order to maximize ROI
  • Management of ad expenditures including daily reporting, performance analysis, and bid optimization
  • Collect and analyze data to identify trends and insights to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies


  • Excellent written and oral communication skills
  • Natural go-getter
  • Positive, ready-to-learn attitude
  • Ability to work in a fast-paced, corporate environment
  • Ability to work with little supervision
  • Above average organizational skills
  • Ability to work within a team
  • Comfortable with deadlines
  • Excellent attention to detail
  • IT and technology knowledge a plus


  • 5+years of experience in marketing / email marketing / sales
  • In-depth experience with website analytics tools (e.g., Google Analytics)
  • In-Depth experience with email marketing campaigns
  • Knowledge of social media campaigns/marketing