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Marketing Manager in Itasca, IL at SNI Technology

Date Posted: 9/13/2019

Job Snapshot

Job Description

Job Description:
Provide strategic direction and delivery of multiple internal and external digital marketing projects that directly support the Company's strategic objectives; Implement, track and analyze digital marketing campaigns across all digital channels; reports directly to department director.

General Responsibilities:

  • Brainstorming and developing digital marketing programs in support of internal priorities
  • Updating and maintaining Company's social media pages, such as Facebook, Twitter, Instagram and LinkedIn
  • Tracking conversion rates and making improvements to the company's four websites including company Intranet
  • Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Planning and managing the company's ongoing e-marketing campaigns
  • Identifying trends and insights and optimize spend and performance based on the insights
  • Collaborating with internal teams to create landing pages and optimize client experience
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Generating monthly reports on company's marketing campaign performance
  • Responsibility for planning and budgetary control of all digital marketing


  • Experience in digital marketing and/or bachelor's degree in Marketing
  • Proven working experience in digital marketing
  • Strong understanding of current online marketing concepts, strategy and best practice
  • Demonstrated experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience with A/B and multivariate experiments
  • Experience in developing and optimizing Google AdWords campaigns
  • Solid experience in Microsoft Office Suite, Wix, Squarespace, SharePoint, Google Analytics, Google AdWords, Constant Contact and Hootsuite
  • Detail and results oriented
  • Good interpersonal skills and ability to be a team player

Ability to multi-task in a fast-paced environment